Sports Basement is making its move. The San Francisco outdoor and sporting goods retailer is set to open its first Sacramento-area location at 6681 Stanford Ranch Road in Rocklin this early fall, taking over the former Floor & Decor space in a 67,000-square-foot store that will be one of the largest sporting goods destinations in Placer County.
“Rocklin is exactly our kind of community,” said David Rumberg, Partner and Head of Real Estate at Sports Basement, who confirmed the details to What Now Sacramento. “Active, family-oriented, and full of people who love being outdoors.”
The store will carry the brand’s signature mix of top-tier outdoor brands at discounted prices, with names like Patagonia, Hoka, Vuori, The North Face, Burton, Garmin, On, and Yeti on the shelves. But what sets Sports Basement apart from a standard sporting goods chain is the experience around the product. An extensive gear rental and demo program means customers can try before they buy, and free community event space will be available to local groups for group runs, rides, clinics, and youth programming…