NDSU Humorously On Notice Amid New Mexico Coach’s Video [Watch]

North Dakota State is coming to New Mexico this Saturday, and Lobos head coach Jason Eck is cooking up an extra plan for the Bison.

Eck, who once coached at old NDSU rival South Dakota State, knows how well the Bison fan base travels, so he’s urging Lobos fans to pack this stadium. He humorously went undercover, disguised as a guy named Jeff, for a Lobos social media video to promote the game. The viral video can be watched here.

While the staff recognized him as coach, Eck doubled down on his Jeff persona with a black wig and got his staff rolling on pushing ticket sales. Eck told them, “foot on the gas pedal … don’t let up” in the video…