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After 16 years of vacancy at the former Generous George’s, Umiya Sushi has switched the lights on at 3000 Duke Street, pairing a splashy all‑you‑can‑eat program with a la carte options in a multi‑level space. The August 8 soft opening revived one of the West End’s most visible properties and set the stage for crowds, celebrations, and a new dining rhythm in Alexandria.
From pizza palace to sushi showcase, building owners Jeff and Kelly Yates teamed with operators Aaron and Jason Lin to deliver an Edomae‑style approach: daily deliveries for nigiri, sashimi, and traditional rolls, plus non‑sushi hot dishes. The team envisioned flexible upstairs and downstairs rooms suited to regular service and private events…