Allentown’s Hot Dog King: 9 Reasons Why This Old-School Icon Still Rules After 100 Years

Walk into any Yocco’s location in the Lehigh Valley, and you’ll step back into a time when hot dogs were grilled to perfection and family recipes meant everything. For over a century, this beloved hot dog stand has served up more than just food, it’s delivered tradition, community, and flavors that generations of locals crave. Whether you’re a lifelong fan or a curious first-timer, here are nine compelling reasons why Yocco’s remains the undisputed Hot Dog King of Allentown.

1. A 100-plus-year Lehigh Valley tradition (since 1922)

Founded by Theodore Iacocca back in 1922, Yocco’s has survived the Great Depression, world wars, and every food trend imaginable. Theodore was the uncle of automotive legend Lee Iacocca, but in Allentown, the family name means hot dogs first. What started as a single stand grew into a beloved chain that now spans the Lehigh Valley…

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