WDIY and Miller-Keystone Blood Center Launch “Power of a Pint” Campaign to Save Lives and Strengthen Local Public Media

Lehigh Valley, PA WDIY 88.1 FM and Miller-Keystone Blood Center have partnered to launch Power of a Pint: Local Voices. Lifesaving Choices., a community initiative encouraging residents to donate blood while supporting local public media.

Throughout the month of March, community members can donate blood at any Miller-Keystone Blood Center donor location. Each successful donation will help save lives in the region and trigger an additional $50 donation to WDIY from a generous anonymous supporter, amplifying the impact of every donor.

The campaign reflects a shared mission between the two organizations: strengthening the community through service, connection, and lifesaving action…

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