When it comes to starting a business, many people think of creating one that meets customer demand or pursuing an idea that might be the most profitable. For 17-year-old entrepreneur Smayana Peddu, her business stemmed from an innate passion she wished to share with the world.
She started her jewelry-making business, Crafted By Smine, during COVID-19 as more of a hobby than something to sell. As her passion for it grew, she decided to scale it into a business with the help of her family.
“I slowly started working with my mom, and I realized that I really loved doing it,” Peddu said. “It’s super calming because it’s a repetitive process that ends up becoming a finished product that I sell.”…