For generations of Californians, the name Rite Aid doesn’t just evoke thoughts of prescriptions and convenience goods. It calls to mind a square scoop of creamy nostalgia served under the glow of fluorescent lights: Thrifty Ice Cream.
But with Rite Aid once again in bankruptcy court — and hundreds of stores shuttering across the country — many loyal customers are asking: What will become of the beloved Thrifty Ice Cream brand?
Rite Aid’s Second Bankruptcy and Massive Store Closures…