, the fast-growing Vietnamese coffee and baguette concept, today announced its ambitious 2026 expansion plan following the strong success of its second store in Garden Grove, California. Building on this momentum, the brand is set to scale rapidly across Southern California while preparing for strategic out-of-state growth.
With a proven model centered on high-quality Vietnamese baguettes and specialty coffee, Boban has established itself as a compelling opportunity in the fast-casual segment. The company’s pipeline for 2026 includes new locations in Lake Forest, Chino Hills, Costa Mesa, Fountain Valley, and Rowland Heights – key markets with strrong demographics and demand for culturally authentic, high-quality food concepts.
In addition to its California growth, Boban is actively exploring expansion into high-interest markets beyond the state, including Texas, Arizona, and Nevada. Early franchise inquiries and market research indicate strong brand resonance and scalability across these regions…