Photos by Jill Johnson
“The Swedes have a word — lagom — that has no direct English translation. It means not too much, not too little. Just the right amount,” says Lukas Nathanson.
It’s a philosophy that quietly governs everything in Sweden, from portion sizes to interior design to, yes, even candy. And now, that philosophy has a Fort Worth address.
Origin Story
The couple behind Swedish Candy Culture is Crimson and Lukas Nathanson. Crimson hails from Fort Worth, while Lukas grew up in Sweden and left at 16 to pursue a music career. The two met through music production in LA, where they lived together before a brief stint in Nashville, then Sweden, returned permanently to Fort Worth in 2023 — all while raising four children…