By the time Laura Molinar arrives at PanPan Bakery and Cafe, she has been up almost all night researching how to adapt to the business’s skyrocketing attention.
Molinar’s bakery on Roosevelt Drive in Dalworthington Gardens, Texas, about four miles from UTA, sees hundreds of customers line up around the building waiting for Mexican-Japanese fusion desserts such as milk bread conchas, salted butter rolls and horchata matcha — on a weekday.
The success didn’t come overnight.
PanPan Bakery and Cafe opened a year ago Sunday, but Molinar’s videos on social media documenting daily work and promoting products have propelled the business to new heights…