(KMDL-FM) There comes a time in every lifetime when those who wished you were here the most now wish you weren’t here to begin with. Okay, maybe that’s just my personal relationship outcomes, but there does seem to be a similar pattern with American businesses. You can be loved and beloved one day, and the next day you’re being vilified for making a decision that you feel will keep you in business longer.
All you have to do is ask the Cracker Barrel folks about “backlash,” and they can write a college thesis on the subject. All they wanted to do was streamline their logo. But to the meatloaf-buying, golf tee game jumping public, that was blasphemy.
Kudos to Cracker Barrel for listening to its customers, and now Buc-ee’s, the world-famous Texas-based travel center, might have a bit of a conundrum on its hands. No, it’s not the logo issue. They are going to court to settle that.
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Buc-ee’s Changing Pay at the Pump Policy For Customers, Many Are Upset
The issue has to do with filling up at the pump and how you choose to pay for it. This is separate from the “pump your gas then move your car” argument that already fills Buc-ee’s fan boards with commenters every day. But I have a sneaking suspicion the new policy adjustment might have been implemented to curtail some of that nonsense.
This new Buc-ee’s edict took place on March 1, and it simply says that if you’re going to pay for gas using a credit card or a debit card, you pay for it at the pump. I am not really sure why that angers so many so much, but it does.
Man’s Buc-ee’s Tantrum Goes Viral After Gift Card Policy Change
The store has also announced a policy change that gift cards cannot be used for fuel purchases; they may be used for in-store purchases only. Now that one, I can see why you might get upset.
@griffin.mccarty
drove 30 miles to bucees to use one of their giftcards for gas just to be told i can’t use it for gas??? got $4 in my account and 10 miles in my tank and literally can’t even get back home without getting gas money from my parents…. #bucees#staugustine#boycott @aryia…