ASHEVILLE, N.C. (WLOS) — Tourism is a key driver of Asheville and Buncombe County’s economy, and Explore Asheville used Travel and Tourism Week to spotlight the workers who help keep the industry running.
Six people from a variety of industries were named honorees of the 2026 Heroes of Hospitality Awards during a luncheon at The Omni Grove Park Inn on Monday, May 4, 2026.
“I think this is one of our most heartfelt partner events. We know that these travel and hospitality workers may be unseen in their roles, and this is really their time to shine,” said Ashley Greenstein, Explore Asheville’s public information manager…