Lil Baby kept it all the way real for his hometown this past weekend, pulling up in Atlanta to host his fifth annual Back to School Fest—this time under his newly launched nonprofit, The Jones Project.
The Grammy-winning rapper brought the energy back to West End Production Park, not far from the block he grew up on, delivering a full-on community experience that was bigger and more focused than ever.
Thousands of Atlanta kids and their families turned out to get right before the school year kicks off. The fest had all the essentials—free sneakers, Fanatics drip, school uniforms, backpacks, and on-site haircuts and braiding to keep everybody fresh. Lil Baby made sure the young ones weren’t just prepped for the classroom—they were walking in with confidence…