Augusta Mall Opens Its Doors
Augusta Mall opened on August 3, 1978, one week after Regency Mall. Its debut brought ninety stores, two anchors, and a design that echoed other Rouse Company projects.
The original anchors were Rich’s and Davison’s, both department stores with wide draws. Their placement gave the new mall steady crowds and established it as a rival to Regency.
Architects borrowed ideas from other malls, notably a space-frame ceiling that matched the Columbia and Tampa Bay Center. At the same time, a fountain and elevator design mirrored Beachwood Place…