DENVER (KDVR) — Denver is home to one of the world’s largest 420 celebrations each April, and though it’s July, there are numerous deals at dispensaries and social events across the Mile High City on Thursday in the name of marijuana.
Similar to 4/20, which offers April 20 each year and 4:20 on the clock twice a day, 7/10 is a beloved date and number among cannabis consumers — but why?
Is it legal to consume recreational marijuana in public in Colorado?
The story of 4:20 is widely known: in the 70s, a group of high schoolers used that time after school when parents were still away to get high. With help from touring musicians, the trend spread and 420 quickly became a code for stoners across the country.
Various sources say that the exact origin of 710 is hazy, but its connection with cannabis is arguably in plain sight. Especially on digitized numbers like a clock or a calculator, “710” looks like “OIL” upside-down. The term became popularized in the 2010s and was used as a code for oil-based products by people online…