Seattle’s chicken wars just got a little spicier. El Pollo Loco, the California-born chain famous for its citrus-marinated, fire-grilled chicken, is gearing up for a major move into the region. California franchise partners are talking about roughly 20 more El Pollo Loco restaurants across the U.S. and say the Greater Seattle area is a prime target. The brand quietly entered Washington in late December and is already mapping out more locations across the South Sound and beyond.
Franchise Group Eyes 20 More Stores
According to the Puget Sound Business Journal, California-based franchisees told the paper they plan to develop about 20 additional U.S. locations and have urged the company to speed up its Seattle-area rollout. An El Pollo Loco executive…..