What do you call Seattle-Tacoma International Airport? If you’re from the area, you probably say “Sea-Tac”—but the airport would actually rather you didn’t. Officials are encouraging travelers to shorten the airport name to “SEA” instead of “Sea-Tac,” and to say it letter by letter: S-E-A.
The push is part of a “SEA” branding campaign rolling out ahead of this summer’s FIFA World Cup matches, when the airport anticipates an influx of international visitors. In January, the airport shared a playful video on social media declaring, “Still calling us Sea-Tac? Whoops… it’s SEA.” The clip features “SEA” signage displayed throughout the terminal while Meghan Trainor’s song Whoops plays in the background. Comments on the video were largely unsupportive, with one person writing, “Been calling it seatac for over 30 years. Good luck with the name change guys.” Another commented: “SeaTac just flows better. People will still call it that no matter what.”…