Hill House Home Picks Birmingham’s Summit for First Alabama Store in 2027

Hill House Home is bringing its first Alabama store to The Summit in Birmingham, with an opening planned for early 2027. The lifestyle brand, best known for the viral Nap Dress, announced the move in a social media post, marking the second new retailer revealed for the shopping center in just two days.

Hill House Home began as a digital-first bedding business before expanding into apparel, baby goods and other lifestyle products, including the Nap Dress, AL.com reports. The report also lists planned stores in Naples and Tampa, Florida, and Newport Beach, California, but does not say whether those locations have since opened.

A Busy Stretch of Announcements at The Summit

Hill House Home is among several retailers adding to The Summit’s lineup. Hollister has also announced plans for a store at the center early next year, next to Buckle, AL.com reports. The announcements came within two days of each other.

Other recent openings and additions include California-based Reformation, which opened at The Summit in July, and Garage, which the report describes as a return to the area. PopUp Bagels opened during the summer next to Taco Mama, while British clothing brand Boden was also added to the center’s roster.

New Ownership Behind a $508 Million Deal

The retail announcements follow a change in ownership. AL.com reported that Federal Realty Investment Trust acquired The Summit earlier this year for $508 million.

The Summit’s Scale and Hill House Home’s Store Footprint

Federal Realty described The Summit in its acquisition announcement as a 100-acre, approximately 870,000-square-foot open-air property…

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