The Winter Equestrian Festival (WEF) is officially upon us and this year, it’s under new management.
CEO Murray Kessler said his goal is simple: Make this the biggest event in the United States every year.
“New stadium lighting, and we’ve raised prize money from half a million for our Rolex Finale to $750,000,” said Kessler. “That’s what’s bringing in some of the best riders in the world.”
On top of the extra cash for riders this year, Wellington International is introducing the U.S. Equestrian Open. The goal is to boost the name and profile of equestrian sports as we head into the Los Angeles Olympics in 2028. It’s an idea that makes Lillie Keenan’s ears perk up…