BRAINTREE – Holiday shoppers flocked to the South Shore Plaza in Braintree to get in that last-minute shopping the last weekend before Christmas.
Getting into the holiday spirit
“We’re expecting to exceed last year’s traffic counts, and the retailers are ready,” South Shore Plaza General Manager Allen Smith said.
Holiday music and Santas permeated the mall as shoppers walked around with hands full of shopping bags.
“This is actually the busiest time of the year for us. Black Friday gets all the hype, but this Saturday and Sunday is when the bulk of the shopping gets done,” Smith said.
Robin Weiner, of Holbrook, is both an online and in-person shopper. “I am almost done, thank God, and I am going to treat myself in the food court. I do like to have that Christmas feeling, so that’s why I’m at the plaza today.”
A short shopping season
This year, retailers and business owners had the shortest amount of time between Thanksgiving and Christmas to sell.