- Rocky partners with Bilt to pay rent for residents in his childhood Harlem building.
- Rent-free campaign coincides with release of Rocky’s first album in 8 years.
- Gesture reflects Rocky’s deep connection to Harlem and desire to give back.
A$AP Rocky is turning a personal milestone into a powerful act of gratitude for the neighborhood that shaped him. As he gears up for the release of his long-awaited fourth studio album, Don’t Be Dumb, the Harlem native has announced a major give-back that hits close to home: covering January rent for all tenants in the building where he grew up.
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The rapper, born Rakim Mayers, partnered with Bilt for a special “Rent Free” campaign that blends music, community, and tangible support. As part of the initiative, Rocky and Bilt will pay the January 2026 rent for every resident in his childhood Harlem building, a move that underscores how deeply he still connects to his roots…