Cumulus Media has promoted Mike Sheffield, who serves as Programming Operations Manager in Erie, PA, to Program Director of classic rock “97 Rock” WGRF (96.3) in Buffalo and classic rock “Z102.3” WQHZ in Erie.
Sheffield will continue programming three Erie stations — “Erie Country 97.9” WXTA, AC “Classy 100” WXKC and “The Touch 104.3” WXKC-HD2 FM — while adding programming responsibilities for WGRF and WQHZ. He succeeds Joe Russo, who exited the company in August.
Sheffield joined Cumulus in July 2006 after spending more than five years with iHeartMedia/Clear Channel Communications…