Beasley Media Group has closed on a pair of deals that will see its first station cluster in the Fort Myers-Naples, FL market divvied up between two operators already in market No. 51. Sun Broadcasting and Fort Myers Broadcasting will each pay $9 million to solidify their presence there as Beasley exits a market that is also home to its corporate offices.
Sun Broadcasting struck a $9 million deal with Beasley in August to buy classic rock “96 K-Rock” WRXK, CHR “B-103.9” WXKB, and three FM translators — the Bonita Springs-licensed W268AH (101.5), the Suncoast Estates-licensed W243BM (96.5), and the Naples-licensed W286AK (105.1). Together, the translators are used to create the classic hip-hop formatted “The Bounce” station relayed off the HD2 channel of WXKB.
Sun already owned four radio station in the market, including talk “92.5 Fox News” WFSX, rhythmic CHR “Fly 98.5” WFFY, “Trump Country 93.7” WHEL, and classic rock “94.5 The Arrow” WARO, in addition to WXCW-TV and three low-power TV stations…