Santa Claus Delivers Holiday Magic to Hospitalized Children, Families at Sarasota Memorial Hospital
Dec. 24, 2025)– Santa Claus made a special stop at Sarasota Memorial Hospital (SMH) to bring holiday cheer to children and families in the hospital this week. From tiny hand squeezes to heartfelt smiles, Santa shared precious moments and photos with families of newborns and children hospitalized during the holidays.
St. Petersburg repairs waterfront parks from hurricane damage
ST. PETERSBURG, Fla. — The City of St. Petersburg opened all of its waterfront parks just in time for the holidays, as some areas had been closed for repairs after flooding damage from both hurricanes Idalia and Helene. “All of these parks were inundated with saltwater,” said Barbara Stalbird,...
The circus has a rich history. Here’s why it flourished in Sarasota
The spectacle that is the circus: the big top, performances, clowns, men and women flying through the air with the greatest of ease, and — before concern over animal welfare — elephants performing tricks. The circus has had a long and storied history of entertaining audiences, and much...
St. Pete’s premier running lifestyle store announces mega-sized holiday footwear sale
Your New Year’s fitness goals just got a lot more affordable. 6 Laps, the popular footwear and apparel store opened by the team behind Fit2Run, just announced a flash sale: all footwear in the store is 20% off from December 26-29, with limited exclusions. The holiday sale makes it...
Retailers tap into AI to cut down on return fraud
ST PETERSBURG, Fla. — Return fraud is becoming a bigger problem for online retailers, and now companies are being forced to look at how they can crack down on the expensive issue. According to the National Retail Federation, retailers are expected to hit nearly $850 billion in returns after...
Popular grocery chain announces new store for Sarasota County
A popular, employee-owned supermarket chain with locations across the Southeast is expanding with another grocery store planned for Sarasota County . The city of Venice is getting a new Publix at North River Marketplace, according to a Benderson Development Company press release. At North River Marketplace, Publix...
Salvation Army of Sarasota County spreads Christmas joy
SARASOTA, Fla. (WWSB) - The Salvation Army of Sarasota County served Christmas meals to local families on Christmas Day, providing hot food and community fellowship to those in need. Local families gathered to enjoy hot meals, pies and seasonal foods. Volunteers worked throughout the day to ensure no one spent...
LISTEN: Make Sure Your Christmas Trees and Trash Don’t Become A Hazard
Advice on trees, packages and lithium-ion batteries to keep them from going up in smoke
From Skate Shops to Sculpture
Keenan Perren likes to hold onto things. Specifically, skate boards. For the 31-year artist based out of Bradenton, however, the skateboards he keeps aren’t just for sentimental value. They are the very medium that he works with. “When I left New Jersey, I brought my broken boards with me,”...
St. Petersburg Fire Rescue Salutes First Responders in Heartfelt Christmas Message
As Christmas is celebrated, St. Petersburg Fire Rescue took a moment to recognize first responders who are working during the holiday. The department highlighted the dedication and commitment of these personnel, acknowledging the sacrifices they make by being away from their families. In a Facebook post, the...

















