Myrtle Beach SC

The final weekend of 2025 will keep up with the above average trend we've seen during the holiday week. Spring fans will enjoy the warmth for the weekend ahead, especially Saturday. Thanks to a stalled front north of South Carolina, Saturday will be warmer. Saturday will be warm and mostly...

LONGS, S.C (WBTW) — Just by looking at the outside of Byron and Renie Eaton’s home in Longs, you can get a small sense of their Christmas spirit. But you wouldn’t expect the surprise that awaits you inside: Hundreds and Hundreds of Santas. For the Eatons, Christmas has always been a special time of year. […]

Popeyes Louisiana Kitchen recently opened its first location in Conway, South Carolina, at 2885 U.S. Highway 501, right next to the new Freddy’s Frozen Custard & Steakburgers. The 2,350-square-foot restaurant features a modern “digital-centric” design with kiosks, streamlined kitchens, and digital pickup options....

Blake Linkous, an Ohio man sentenced to 45 years for murdering his ex-girlfriend Natalie Martin in Myrtle Beach, recently filed a post-conviction release petition in Horry County, South Carolina. He claims guilt only for “the situation, not the charge,” stating he pleaded guilty to spare Martin’s family further pain...

Warm weather brought community members and visitors to Myrtle Beach on Christmas Day, with temperatures reaching 70 degrees.

Slightly cooler temperatures settle in today before warmth returns this weekend. Much colder weather arrives to kick off 2026.

LITTLE RIVER, SC (WMBF) - Documents show a complaint for foreclosure was filed on Dec. 23 against the Brentwood Restaurant in Little River. The court documents allege that Virginia residents Johnson and Shazia Lewis, along with their trust, The Lewis Trust 07Sep16, and their companies L’Chaim II, LLC and L’Chaim,...

The Salvation Army’s Angel Tree program helped more than 2,200 children along the Grand Strand this Christmas, marking the highest number of children served in a single year.

It was quite a year for Loris High School athletics. From January all the way through December, Horry County often had its eyes fixed on Loris as the place where athletic success was happening in 2025. From an impressive year on the hardwood, to another deep run in the state...

PAWLEYS ISLAND, SC (WMBF) - A woman was reunited with her missing dog before Christmas, thanks to the community’s help. Bucca is an almost 2-year-old Chow Chow, owned by Sheryl Pomianowski, the owner of Salty Paws Pet Spa in Pawleys Island. Bucca went missing Dec. 6 after being spooked...