Myrtle Beach SC

MYRTLE BEACH, SC (WMBF) - A SEVERE THUNDERSTORM WATCH is now in effect through 5:00 PM for all of the Grand Strand and Pee Dee. A cold front moving into the region is interacting with unseasonably warm temperatures to create an unstable environment. Just enough wind shear is present for a few of the storms to...

HORRY COUNTY, S.C. (WBTW) — Mylar balloons on a distribution line knocked out power early Thursday morning to more than 4,000 Santee Cooper customers on the northern end of the Grand Strand, a utility spokesperson said. The outage began just after 5:30 a.m., and service was restored just before 7 a.m., according to...

HORRY COUNTY, S.C. (WBTW) — Ready, set, action! The Grand Strand appears headed for the Big Screen!. The South Carolina Film Commission confirmed Tuesday that “there is currently a film shooting all over the Grand Strand area.” Matt Storm, the agency’s director, couldn’t provide any more details but referred...

The butter cup is basically your compass for the night here. This South Carolina seafood buffet keeps the Calabash favorites and the crab legs coming all night, so the meal turns into a steady loop of crispy, buttery comfort that feels like a reward. You walk in and the smell...

HORRY COUNTY, S.C. (WBTW) — Horry County leaders would be cleared to ask voter approval for an extra 1% sales tax levy, a state legal opinion concluded last week. Right now, there’s an 8% surcharge on eligible items — 6% from the statewide sales tax rate and then additional assessments for education and...

The 36th annual St. Patrick’s Day Parade and Festival will be held this weekend. The event is one of the largest St. Patty’s Day celebrations on the Grand Strand with over 100 parade entries. The parade will start at 9am Saturday. It will begin on Ocean Boulevard at 2nd Avenue N. and end at Ye Olde Kings Highway in...

MYRTLE BEACH, SC (WMBF) - The mother of a man shot and killed inside a Myrtle Beach restaurant last year is now collecting signatures in an effort to keep the suspect in the case behind bars. Crystal Sparkman is grieving the loss of her 18-year-old son, Grayson Meyers, who was...

COLUMBIA, S.C. (WBTW) — Gov. Henry McMaster signed legislation on Monday to extend a new training deadline for those involved with serving alcohol at South Carolina bars and restaurants. Servers and managers who haven’t already completed the mandatory training tied to the state’s new liquor liability law now have...

The City of North Myrtle Beach has announced the retirement of Fire Chief Billy Floyd. Chief Floyd originally joined the North Myrtle Beach Fire Department in May 2005. He took the position of chief with the North Myrtle Beach Fire Department in 2023. Reflecting on his career with the City, Chief Floyd says,

MYRTLE BEACH, SC (WMBF) -A homey eatery featuring burgers, steaks, fries, hot dogs, and much more!. Join us at Shorty’s Grill in Loris as we learn the story behind this hometown favorite, try some of their popular menu items, and tag along as they head out on a delivery in their new “Winnie” van.