Myrtle Beach SC

MYRTLE BEACH, SC (WMBF) - A search is underway in Myrtle Beach Friday night after a swimmer who jumped in to rescue a young girl caught in a rip current went missing in the ocean. Around 7:53 p.m., a young girl was caught in a rip current near 10th Avenue...

HORRY COUNTY, S.C. (WBTW) — A rezoning request for a nearly 400-unit housing development in the Conway area was deferred again Thursday by the Horry County Planning Commission. The proposal would affect roughly 187 acres in the area of Highway 905 and Old Reaves Ferry Road, changing it from “forest agriculture” to a “m

HORRY COUNTY, SC (WMBF) - A three-car crash happened on Friday afternoon in Conway. Horry County Fire Rescue was called around 2:31 p.m in the area of Highway 544 and Singleton Ridge Road. HCFR says one of the cars was overturned in the crash, and two people are being taken...

A new crisis alert security system is fully in place and ready across Horry County Schools ahead of the 2026-27 school year. The district has officially finished the process of installing the Centegix Crisis Alert System across all of its locations, allowing all HCS employees to have access to a new silent panic alert

Born in Huntington, NY, Stella Blue is a Grateful Dead-inspired restaurant serving up “Groovy Food, Chill Music and Great Vibes.” After becoming a major destination for Deadheads up North, the restaurant is preparing to make its debut in Myrtle Beach, at 170 Sayebrook Pkwy. The restaurant opened its...

A new documentary, My Home's in Alabama: The Randy Owen Story, traces ALABAMA founder and frontman Randy Owen's path from his childhood on Lookout Mountain near Fort Payne, Alabama, to his rise as one of country music's most recognizable voices. Produced by Jacksonville State University, the film follows Owen's experie

Flock Safety cameras are not new to the Grand Strand, but concern about the law enforcement tool has popped up across the Grand Strand and country in the last week. Several Grand Strand law enforcement agencies — including the Horry County Police Department, the Conway Police Department, the Surfside Beach Police Depar

SURFSIDE BEACH, S.C. (WPDE) — The Surfside Beach Police Department and the Surfside Beach K9 Association are inviting the community to celebrate the retirement of K9 Sif. A public retirement celebration is scheduled for Aug. 22 from 1 p.m. to 3 p.m. at the Surfside Beach Pier in Surfside Beach.

MYRTLE BEACH, SC (WMBF) - Two semi-professional teams are set to kick things off in the Grand Strand this year. The Kickoff Soccer Academy and Carolina Strand United both announced that they are launching a team in the United Premier Soccer League, a developmental fourth division of U.S. Soccer. For...

MYRTLE BEACH, SC (WMBF) - The Agape Love Box Ministry, based out of Grand Strand Community Church, has grown from a small outreach effort into a multi-church operation distributing thousands of care boxes each year to nursing homes, hospice facilities, churches, and strangers in need. Judy Wilmot and Marion Brooks...