They urged drivers to put down their phones, slow down and “not be the villain.”
But after six months, Gilbert officials say a pilot program using humorous traffic safety signs produced mixed reactions from residents and no measurable evidence that it changed driver behavior.
Town officials told the Gilbert Town Council that the $20,273 pilot, conducted from October through March, generated “inconclusive” results despite placing 115 colorful signs featuring 17 different messages at 10 busy intersections throughout town…