GOOSE CREEK, S.C. (FOX Carolina) – Popular gas station chain Buc-ee’s is taking a South Carolina clothing company to court over its iconic beaver logo.
Born United has both a private label and sells third-party merchandise from brands like Palmetto State Armory and Nine Line Apparel. Below is the mission statement on store’s website:
Born United’s online inventory includes private label men’s “Tac-Bucc” shorts, which feature a beaver with tactical gear and a firearm. The lawsuit also includes pictures of listings for “Tac-Bucc” t-shirts and a PVC patch.
In the suit, Buc-ee’s says they have not granted the brand permission to use their world-famous beaver logo and accuse Born United of exploiting the gas station chain’s reputation…