COLLEGEDALE, Tennessee — Little Debbie, long known for its boxed snack cakes lining grocery shelves nationwide, is rolling out a new product designed to make any moment feel like a celebration.
The brand on Tuesday announced in a news release the launch of its Little Debbie Birthday Cake, a grab-and-go, single-serve treat that moves away from the company’s traditional multi-pack offerings to a standalone, individually sized cake.
The cake features a soft base with colorful additions baked throughout, topped with icing and finished with a layer of multi-colored sprinkles, which the company said was created to capture the familiar flavors and festive look of a birthday celebration…