When considering Tim Misny’s brand recognition across Northeast Ohio, there’s no doubt that it’s prodigious.
Ask your best friend, your coworker or your neighbor, and they’ll know. They drive daily by one of Misny’s 299 billboards across the state. They’ve seen his 15-second commercials, or the
or
that parodies them. They know about Misny’s “people’s” eyebrow and, of course, his trademark phrase: “I’ll
make
them pay.” (A phrase Misny has actually legally trademarked since 2009.)
And come next summer, they will have a new piece of media to further bolster Ohio’s most-advertised megalawyer: a mockumentary on Misny’s seven decades of life, set to begin airing at international film festivals and freemium streaming services by August 2025.
Currently in the pre-production stages, the hour-long feature on Misny and his 43-year-long climb to legal stardom and to beatification as a Cleveland meme is being produced by Moe Taylor, the head of