Dave Portnoy is never far from controversy, and Saturday morning in Columbus proved no different. The Barstool Sports founder made his Fox “Big Noon Kickoff” debut and wasted no time firing up the crowd. As he walked on stage, Portnoy began singing the Michigan Wolverines’ fight song, “Hail to the Victors,” which immediately drew a chorus of boos from the packed Ohio State Buckeyes crowd.
Instead of backing down, he doubled down, calling out Buckeye fans directly. “I want to address these people: SHUT UP. I want five seconds. For all you Ohio State morons,” Portnoy shouted into the mic, sparking even louder jeers. He followed up by showing his shirt that read “Still Can’t Beat Michigan,” a nod to the Wolverines’ recent dominance in The Game.
His claim that Ohio State’s national championship “means nothing” to Michigan fans made the moment even more heated. Portnoy’s appearance was controversial due to his polarizing reputation and his ability to get reactions from his words. He has been banned from entering Ohio Stadium for Saturday’s game against the Texas Longhorns, though the Ohio State administration said it was Fox’s decision to keep Portnoy out.
Key Takeaways from Portnoy’s Appearance
- Portnoy sang the Michigan fight song as he entered.
- He told Ohio State fans to “shut up” after a chorus of boos.
- He held up a “Still Can’t Beat Michigan” shirt on stage.
- Claimed Ohio State’s national championship “means nothing” to Wolverines.
WHAT A WELCOME @BNKonFOXpic.twitter.com/lDb9gxGmKA
— Dave Portnoy (@stoolpresidente) August 30, 2025
Michigan and Ohio State Rivalry at the Center
Few rivalries in sports bring the same level of intensity as Michigan vs. Ohio State. Michigan has won each of the last four meetings, ending a long stretch of Buckeye dominance. Last season, Ryan Day’s team silenced critics by winning the national championship, restoring credibility after questions about whether they could still control the rivalry. Still, the Wolverines’ success in The Game remains a sore spot. Portnoy’s comments hit exactly where Ohio State fans feel most defensive…