The World Cup bump: 10 days in and Dallas bars are big soccer fans

Some of us were skeptical — even just days before the World Cup started — about whether the crowds would show up in North Texas for these games.

Now, we’re asking ourselves, “Where did all these people come from?”

Reports touted the 2026 FIFA World Cup would generate significant economic impact across the U.S. To which every bar and restaurant in Dallas said, “Bring it,” as inflation, gas and soaring beef prices push thin margins to the brink…

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