At Switchyards, a workspace chain expanding to Durham next month, the coffee machines have touch screens that play a motivational video montage while your drink brews.
The montage is reminiscent of those infotainment clips that loop when you’re pumping gas, but instead of Maria Menounos reminding you to check your wiper fluid, there’s footage of dancers and rocket ships, overlaid with quotes like “You got out of your house for this.”
Got out of your house for what, you ask?…