OXXO USA on Thursday welcomed the Mexican quick-service restaurant chain Gorditas Doña Tota into one of its locations in El Paso, Texas.
The addition, in what OXXO calls a “clip-in format,” is part of the convenience-store chain’s aim of continuing “to strengthen its value proposition and making our customers’ lives easier and providing them with delicious food,” the company said.
- FEMSA, which owns OXXO convenience stores, is No. 33 on CSP’s 2025 Top 202 ranking of U.S. c-store chains by store count.
Gorditas Doña Tota sells freshly prepared gorditas, tacos, Mexican stews and more, OXXO said.
This is the second such addition in as many months, as OXXO in January held a grand opening for its first Ditsch artisan bread store inside another one of its convenience stores, also in El Paso. In a LinkedIn post announcing the opening, Carlos García Montemayor, OXXO USA’s marketing director, called this “an important step to strengthen our food proposal.”…