Euphoria Chocolate’s new owners get back to basics, but have big plans, too

The new owners of Euphoria Chocolate Company, which has sold artisanal truffles and confectionery in Eugene since 1980, hope to be the Willamette Valley’s next Willy Wonkas.

In July, Shane and Casey Meisel bought the business from previous owners Van and Bonnie Glass, acquiring its recipes, equipment and inventory, along with the leases for Euphoria’s three retail locations.

Shane Meisel told Lookout Eugene-Springfield that he plans to take the longtime local fixture back to basics by perfecting Euphoria’s core product, chocolate, and improving customer service…

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