WooBerg’s Pops Up on the Lower East Side

A fun and delicious new dining experience has popped up in the LES recently called WooBerg’s. Co-founders Jenny Woo and Andy Berg are hosting tasting dinners focused on “inventive Jewish-Chinese fusion from the Lower East Side.” They serve creative and unique mashups in a multi-course meal that includes storytelling and hospitality based on both of their heritages.

Woo’s grandmother came over to New York from Shanghai and Berg’s grandfather came from Eastern Europe, stopping here in the Lower East Side for a few years, before moving to Philadelphia.

The two friends met as neighbors living near an unofficial border between the Lower East Side and Manhattan’s Chinatown. Woo was a creative project developer working for Adobe who took some time off to go to culinary school and Berg was a TV producer who grew up cooking.

On a night out with their partners, they happened to be joking about where Chinese food and Jewish food ingredients overlap, and how their immigrant heritages were passed down from their grandmothers in very similar ways…

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