Amber George sues over Spokane Fred’s Appliance ad using AI

SPOKANE, Wash. — A longtime face of Fred’s Appliance filed a civil lawsuit after a President’s Day commercial aired and sparked a dispute over how her image and voice were used.

Amber George had appeared in ads for Fred’s Appliance for more than a decade and became closely tied to the brand during that time. In recent months, that partnership ended and the dispute now at the center of a civil complaint.

The lawsuit filed, June 30th, was first highlighted by The Spokesman-Review. George and her attorney claimed the latest ad did not feature a new performance from her…

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