Chattahoochee Nature Center (CNC), a 501(c)(3) nonprofit organization and leader in environmental education, conservation and the rehabilitation of native plants and wildlife along the Chattahoochee River, metro Atlanta, and the state of Georgia, commemorated its 50th anniversary with a three-day celebration last month. The series of events honored the organization’s legacy and marked the public debut of the nonprofit’s refreshed branding to celebrate its future.
During the 50th anniversary celebration events, CNC welcomed new and returning visitors to its campus, honoring five decades of environmental education and conservation. Nearly 1,500 guests attended across the three events, highlighting CNC’s lasting impact on the local and regional community. At the 50th Anniversary Community Celebration, CNC unveiled its new brand identity, reflecting the organization’s continued growth.
“Fifty years ago, a small group of volunteers believed Roswell needed a place where people could fall in love with nature. Today, that belief has grown into 127 acres and five decades of memories for this community,” said Natasha Rice, president and CEO of CNC. “As heartwarming it has been to celebrate the past, we recognized the importance of implementing new strategies to support our future, having dedicated months to establish our new branding for this special unveiling.”
In partnership with Golden Lasso Agency, CNC developed a new logo, refreshed website and updated key messaging that reinforces its role as a leader of native plant and wildlife rehabilitation, conservation and environmental education. While the organization will continue to operate under the Chattahoochee Nature Center name, the refreshed branding reflects the organization’s evolution over the past 50 years while remaining rooted in its founding mission of connecting people with nature…