New DTC program expands izzio consumer reach

LOUISVILLE, CO — National sourdough chain izzio artisan bakery has launched a new direct-to-consumer subscription program, offering a monthly assortment of breads delivered right to consumers’ front doors.

“At izzio, we believe everyone should have access to real sourdough,” said Sara Kafadar, chief commercial officer at izzio artisan bakery. “Our new subscription program makes it easier for consumers to enjoy our small-batch sourdough breads that start with just three main ingredients, undergo a long fermentation process, and never use shortcuts like vinegar to enhance sour flavor. We couldn’t be more excited to bring the taste of real sourdough to consumers’ doorsteps nationwide.”

The bread varieties offered in the subscription box will include:…

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