WEST SACRAMENTO, Calif. (September, 2026) — West Indies Peppa Sauce (WIPS), the family-owned Caribbean condiment brand built on a four-generation-old recipe from Guyana, is now on shelves at Raley’s Supermarket stores across Northern California and Reno, Nevada, as part of Raley’s “Get Curious” program.
For nearly 90 years, Raley’s has built a reputation as one of the country’s most trusted supermarket chains by giving customers honest access to the people and stories behind their food. WIPS was built on the same idea: based on a 95-year-old pepper sauce recipe, WIPS is a brand founded not to chase the heat-seeker market, but to put an entire region’s culinary heritage on the map.
“Our company was never about representing a single country in the Caribbean,” said Randy Pulayya, Founder of West Indies Peppa Sauce. “We represent the 42 million people of the Caribbean diaspora, and our mission is to make sure that heritage has a permanent, proud place on mainstream grocery shelves. Landing in Raley’s, a retailer that Northern California families have trusted for generations, means everything to us. It tells our community, and every new customer discovering us, that our flavors belong here.”…