Maurer’s Urban Market Brings Lane’s Bakery Classics Back To South Madison

When Lane’s Bakery closed in 2023 after 69 years, “that left a lot of people sad,” said Kristie Maurer, owner and founder of the newly opened Maurer’s Urban Market in South Madison, Wisconsin.

The beloved bakery has since been revived, but not in South Madison and not as a storefront. Tim Lee and Christina Sutherland, co-owners of catering company Innovation Eats, brought Lane’s back as a wholesale bakery supplier operating from a facility in a Middleton business park, a few miles outside South Madison. The bakery offers limited retail hours – early morning to early afternoon Monday through Friday – with founding family members Chuck and Becky Lane still involved in production and training, as the Cap Times reported back in March.

Now, through a partnership with the bakery’s new owners, Maurer’s Urban Market is bringing Lane’s classics – including its Wisconsin Kringle and layer cakes – back to the neighborhood the bakery left…

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