With hours to go until the Sept. 10, 2024, debate between U.S. Vice President Kamala Harris and former President Donald Trump, the Arizona Republican Party announced a new billboard campaign displaying the words, “Eat less kittens. Vote Republican!”
A mockup image of the billboard’s design showed four kittens dressed as cows — a clear design inspiration from the “Eat Mor Chikin” advertising promoted by Chick-fil-A.
A post on the party’s Facebook page featuring the mockup image read, “NEW AZGOP BILLBOARD ALERT! ‘EAT LESS KITTENS – Vote Republican!’ This campaign highlights just how horrific things have become under the failed policies of ‘Border Czar’ Kamala Harris. President Trump is committed to securing our borders and ensuring that what we’ve seen elsewhere does not become the norm in our country. If you’re driving in Phoenix, keep an eye out for it!”
Just over two hours later, the Arizona Republican Party posted that 12 billboards were live in the Phoenix metro area.
By email, a spokesperson for the Arizona Republican Party told Snopes that the 12 billboards were all digital and would be active until Sept. 13.