‘Free ice cream’ marketing ploy earns Columbus cannabis dispensary $150K state fine

A marijuana dispensary in Columbus that offered “free ice cream” to customers on the first day of adult-use sales was fined $150,000 for the marketing tactic. Greenleaf Apothecaries, also known as The Botanist, is one of several dispensaries around Ohio that faced such fines since adult-use sales began in August. The Arena District dispensary allegedly advertised free ice cream on its social media on Aug. 6 on the balmy summer day and brought in an ice cream truck to operate on its property.

Story continues

TRENDING NOW

LATEST LOCAL NEWS