ATLANTA, September 30, 2024 – Cox Automotive, the world’s largest automotive services and technology provider, today announces Retail360 – a comprehensive suite of tools that enables the industry’s only true omnichannel experience. Omnichannel connects the entire auto retail ecosystem, along every step of the car-buying and owning journey- an industry first that finally creates the transparent experience car buyers want with the deal control dealers need. Retail360 includes capabilities from Autotrader, Kelley Blue Book, Dealer.com, vAuto, VinSolutions, Dealertrack, and Xtime to be rolled out as a series of innovations over the next several quarters. Because of its proprietary, first-party data, only Cox Automotive could deliver Retail360 to change the game in auto retail by modernizing marketing, sales, back office, service lane for dealers and OEMs and brining deal consistency to audience, shopping, buying and owning stages.