The night began at Neuehouse in Hollywood.
It was a conversation full of laughter with fashion stylist and image architect Law Roach and his clients, singer Normani and multihyphenate talent Keke Palmer.
The room buzzed with energy in celebration of Roach’s new book, “How to Build a Fashion Icon: Notes on Confidence From the World’s Only Image Architect.” The audience had purchased a copy and tickets to the talk through Reparations Club, a bookshop and creative space for the Black community and people of color owned by L.A. native Jazzi McGilbert.
“I’ve always been a storyteller, and the clothes have just been the words,” said Roach, who made a mark in the industry dressing Zendaya, Céline Dion, Anya Taylor-Joy, Megan Thee Stallion, Anne Hathaway, Hunter Schafer, Bella Hadid, Kerry Washington, Ariana Grande, Mary J. Blige and Mariah Carey, to name a few.
What the fashion world now calls method dressing — when celebrities pay homage to their on-screen characters through their looks on the red carpet — Roach has been doing for years with Zendaya. It was understated at times, more visible at others, like when the star wore a custom Valentino Haute Couture nude dress with black spiderweb embroidery and a black feathered mask to match at the premiere of “Spider-Man: No Way Home.”