T here’s beauty in stepping out of your comfort zone, said Franki Ferguson.
“Even if it scares you,” the founder of Fonti Collections added.
Ferguson, a life-long Kansas Citian, launched her online clothing boutique Sept. 18, aiming to offer more than just trendy apparel. Her mission: help women feel empowered and confident — while using entrepreneurship to forge an identity for herself that builds upon her roles as a wife and mother, rather than letting them solely define her.
Now juggling home and business life, Ferguson understands how easy it is for women to put their needs last, she said. Fonti Collections puts women and their needs back into focus by offering clothing that’s as wearable as it is stylish.
“I wanted to create a brand for women like me, who have so many demands on their time and just need something simple, comfortable, but also uplifting,” said Ferguson. “I kept thinking, ‘We all deserve to feel good about ourselves, no matter what else is on our plate.”
Click here to explore Fonti Collections .