Krispy Kreme is rapidly expanding its partnership with McDonald’s, bringing its iconic doughnuts to new markets across Indiana, Ohio, West Virginia, and Pennsylvania.
This follows the brand’s successful launch in Chicago last month. By the end of 2023, nearly 2,000 McDonald’s locations are expected to offer Krispy Kreme products, with a full nationwide rollout slated for completion by 2026. To support this major expansion, McDonald’s is implementing a robust local marketing strategy, utilizing television ads, social media, and out-of-home billboards to spread the word and drive consumer engagement.
Though still fine-tuning logistics, the company is seeing success with third-party delivery in international markets and expects the U.S. rollout to improve efficiency over time.