Las Vegas has been home to the Wrangler National Finals Rodeo (NFR) for four decades now, and a new contract guarantees it will remain in the city for another 12 years. The rodeo attracts the top 120 contestants in the world to compete for a share of the $12.5 million purse. In 2023, 157,580 attended. It has sold out 359 consecutive performances in Las Vegas.