As Black Friday ends, local businesses are banking on Small Business Saturday, including Black & Brown in San Jose.
“We do clothing, shoes, accessories, focus on vintage and sustainability,” said owner Monisha Murray.
Murray’s store has been around for close to 20 years. She says that for them, Small Business Saturday has become an event.
“Fill up a brown bag, it’s $10. It should be pretty, pretty wild tomorrow,” she said on Friday.
The event will have a DJ, coffee vendor and more activities that have kept loyal customers coming back.
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“It’s like a love feeling. You know, I see a lot of kids that I’ve seen over the 20 years that are still coming to us and just are super supportive and excited about it,” Murray said.
All of it a much-needed boost for small businesses like Black & Brown.
The City of San Jose says it’s working to keep the Small Business Saturday boost throughout the holiday season and beyond.